Cindy Chastain is an experience designer, strategist, teacher and screenwriter. As a Creative Director at R/GA, named Digital Agency of the Decade by Adweek, Cindy leads with a focus on user-centered design, storytelling, and collaboration. She’s also bent on changing the way traditional advertisers and marketers think about customer experiences. Clients she's worked with range from Verizon to BBC Worldwide, Showtime, GSK, Coca-Cola, Unilever, Pfizer, Madison Square Garden and Fuse.
Cheryl Platz is a User Experience Designer with Microsoft, currently working with the Management & Administration Experience team on advanced user interfaces for information technology professionals. Prior to her time at Microsoft, Cheryl spent a number of years as a Producer in the video game industry. Her shipped titles include Disney Friends (Nintendo DS) and numerous titles in the Sims line of products including The Sims Bustin' Out, The Urbz, and The Sims 2.
Erik is the co-founder of Ushahidi (which means "testimony" in Swahili), a web application created to map the reported incidents of violence happening during the post-election crisis in Kenya. Currently, he is working with a team of mostly-African programmers to continue development of this new free and open source platform that makes it easier to crowdsource crisis information and visualize data.
Bruce Sterling, author, journalist, editor, and critic, was born in 1954. Best known for his ten science fiction novels, he also writes short stories, book reviews, design criticism, opinion columns, and introductions for books ranging from Ernst Juenger to Jules Verne.
Brenda Laurel is a designer, researcher, teacher and writer. Since 1976, she has been a pioneer and entrepreneur in interactive media, human-computer interaction and human-centered design research. She serves as professor and chair of the Graduate Program in Design at California College of Arts. She chaired the Graduate Media Design Program at Art Center College of Design in Pasadena (2002-2006) and was a Distinguished Engineer at Sun Microsystems Labs (2005-2006).
Jason Bruges and his award-winning multidisciplinary studio are focused on creating interactive digital spaces that excite, intrigue and perform. The studio is particularly well known for light based design, exploring interactivity with the public and the environment through the highly imaginative use of materials and technologies.
User journeys describe the greater context of an experience including the conditions, motivation, and environment for a particular audience. Yet as the experiences we design continue to evolve, our methods for describing these stories remain static. Existing page-based journeys add little inspiration to the powerful experiences we are designing. In this session, we will explore how user journeys can leverage animation, sound, and visual continuity to communicate robust interactive experiences in simple and effective ways.
Foundation and critique are two core elements that separate design from other ways of thinking and practicing creation of ideas and solutions. Foundations are the core elements that we manipulate within our craft. Critique is the way we judge the results of that craft. For critique to be effective though it requires foundation. It is only through our understanding of what it is that makes up our craft, that we can bring consistency and consensus to design criticism.