As interaction designers we do well at facilitating the complex
dialogue between people and the interactive products they use. But we
often neglect to consider the story that evolves through the
interactions people have with the things we make. Designing with a
narrative in mind can make a difference between a product that merely
functions well and a product that engages the minds, emotions and
imaginations of users.
We’re moving from an industrial to a knowledge economy, where
creativity and innovation will be the keys to value. New rules apply.
Yet two hundred years of industrial habits are embedded in our
workplaces, our schools and our systems of government. How must we
change our work practices to thrive in the 21st Century? Dave Gray will
share insights from his upcoming book on the work of creativity and
innovation, due to be published in the first quarter of 2010.
Interaction designers can play a key role in creating a more
meaningful, sustainable, and post-consumer world. come learn about
frameworks and approaches that help designers make real change for