AB Testing

3 May 2010 - 12:52am
0
Terms:
lisa herrod
2007

Re: [IxDA] Re: [IxDA] AB testing non-public low-fi prototypes


Paper or electronic?

Is it the recruitment that's the hurdle, or the testing environment?


> My questions are:
> What low cost options do we have for recruitment and what's the fastest way to get eyes on the page?

You've always got the "finger in the air" approach - ask somewhere
online - your blog, a community you're a part of (with low UXer
population), Twitter (this one I have done, successfully).


We would be testing electronic prorotypes.

29 Apr 2010 - 9:07pm
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Terms:
Stephen Collins
2009

Re: [IxDA] AB testing non-public low-fi prototypes

On Fri, Apr 30, 2010 at 11:32 AM, lisa herrod wrote: > Just wondering if anyone has conducted AB testing on > prototypes? As we're reviewing low-fi prototypes they can't be linked > to the client domain.

Paper or electronic?

I did some recent low-fi/mid-fi testing using Silverback, which worked really nicely. Of course, you're limited to Mac. Not sure what the Windows equivalent would be.

> My personal preference is to do one-to-one interviews but I need to review > this as an option.

Yours and mine both.

29 Apr 2010 - 5:42pm
0
4 years ago
1 reply
Terms:
lisa herrod
2007

AB testing non-public low-fi prototypes

Hi All

Just wondering if anyone has conducted AB testing on prototypes? As we're reviewing low-fi prototypes they can't be linked to the client domain.

My personal preference is to do one-to-one interviews but I need to review this as an option.

I'm aware of Ethnio but the client does not want to take this approach of recruiting directly from the site.

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