landing page

9 Apr 2010 - 5:25pm
0
4 years ago
10 replies
Erica Osher
2010

Landing Page Inspiration

Hi Everyone,

I am working on some Landing Page templates for an upcoming press release.  We are looking to introduce people to new functionality and are not an ecommerce site.  I am having a little trouble getting started and am looking for some inspiration/best practices.  The functionality is an advanced search for doctors.


Any great examples or thoughts on great landing pages?  Do you think it's useful to put forms on a landing page or should it just be a message and a button?

Thanks!

3 Mar 2010 - 6:36pm
0
4 years ago
1 reply
tSherrell
2008

Looking for a correct term for Use Case 01 Landing Page.

I am producing IA/UX for a SaaS and need to obtain research specific to the typical layout of a Use Case 01 landing page with call-to-action.

Specifically, my client wants an initial landing page with two calls-to-action buttons with the same visual weight. His justification is that both will eventually lead down conversion paths (one directly to signup, the second to more information). All information I can find advises this has the opportunity to cause some confusion which can hamper conversion rates.

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