30 Jan 2013 - 6:49am

Where to place testimonials

Does anyone have any input on the following?

We're looking at adding in testimonials to a website for a client who provides building services. We were thinking of either putting them alongside the projects in his portfolio, on a "testimonials" page, or both.

Does anyone have any data on how effective either or all of these are together or alone? More importantly, has anyone seen any research that says whether people look at a testimonials page or prefer them inline or look for a separate page?

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