Discussion Archive: June 2008

interactions magazine, July+August 2008

Just published:
interactions magazine, July+August 2008
http://interactions.acm.org/

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(Welcome) Interactions: A Quiet Call to Arms
Richard Anderson, Jon Kolko

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Section: The Changing Relationships between Producers and Consumers

(COVER STORY) Changing Energy Use Through Design
James Pierce, David Roedl

(On Modeling) Learning Curves for Design
Hugh Dubberly

Organic Digital Marketing 2.0
Conor Brady

Mashing Up the Marketing Mix: Introducing the 6th P...Play
Michael Graber

Knowledge Architecture that Facilitates Trust and Collaboration
Xa

IA of IDEA 2008

Does anyone else find it either: a) annoying; b) deceptive or c) bad IA that
the IA sites navigation has a tab for Program and Speakers, and then have
just a list of confirmed speakers. Should they not have a schedule listed
there? A sub nav item perhaps?

Badges? We don't need no steenkin' badges.

Suppose you're creating a campaign site for which the major call to action
for users is to grab the HTML for a "badge" (an image) and stick it on their
own site.
My instinct is that the word "badge" is all wrong. As in, a button that says
"Get the badge" and serves as the only call to action on the homepage of
said site will not do its job of getting people to the landing page nearly
as well as it needs to.

What other terms have been used for this? What other terms could be used for
this?

Thanks in advance for your insights!

-r-

Great Online Banking Experiences?

Are there any stellar online banking experiences out there that you know of?

--Ambrose