ISA 2017

Interaction through the islands: Design as interaction, innovation, business and beyond

ISA 2017

Interaction through the islands: Design as interaction, innovation, business and beyond

Floripa 2017

Design came to construct a bridge between stakeholders offering a good and effective experience for the one who use the products (users) and that one who pays the project (clients). Norman (2013) talks about the bridge over the gulfs of execution and evaluation. These bridges work with the experiences linking the real needs of people and resolving problems from the business side.

Considering the actual growth technological and innovation scene of Florianópolis we propose the theme to Interaction South America 2017 using the island metaphor to connect the knowledge between DESIGN, INNOVATION AND ENTREPRENEURSHIP.

isa.ixda.org/2017/

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