Please join IxDA Twin Cities on Wednesday, February 27th, at The Nerdery, for our first adventure on diving into the depths of content strategy with Kristina Halvorson. It's something we all think about, but rarely ever get to focus on.
Dealing with web content is hard. It’s complicated, expensive, time-consuming, and often overwhelming. The bad news is that, even though it's the reason people come to your website, it's also the #1 killer of a good UX. The good news? The practice of content strategy can save it by tackling the tough issue of content right from the start of your design process. In this session, Kristina Halvorson will introduce you to the process and tools of content strategy. She’ll also speak directly to its challenges (how to overcome) and opportunities (how to seize them!).