UX and Healthcare: You are the Leadership
Never
before in history have computers been so powerful or had so much reach.
This gives us a tremendous opportunity to help millions of people
increase their health and well-being. In order to do this, UX
practitioners need to be leaders in their organizations - inspiring,
collaborating, and communicating their vision. This talk will employ
teachings from the Kadampa masters of 11th century Tibet, UX methods
that have been in practice since the mid-sixties, along with insights
from Jen's work at Draftfcb Healthcare.
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Register Now: http://bit.ly/XUYrBH
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AGENDA
6:00 - 7:00 p.m. Networking and refreshments
7:00 - 8:00 p.m. Presentation
8:00 - 9:00 p.m. Wrap-up and discussion
Refreshments will be served.
Attendees
will need to show their ID to lobby security to get a building pass and
then they can proceed to the 7th floor reception area for the
presentation.
The event is free and open to everyone interested however tickets are required. Seating is limited. So you must have a ticket to attend. Please only RSVP if you know you can attend.
Cancellations: Please email us (nyc.ixda@gmail.com) as soon as you know you cannot use your ticket. We'll release your seat for one of your fellow practitioners and generate good IxD karma for all involved!
ABOUT OUR SPEAKER
Highly
results-driven, Jen Maroney focuses on ensuring that all technology
efforts align with business and financial goals. At DRAFTFCB she is
leading an initiative to advance the agency’s prototyping and user
testing offerings. Jen began her career as a front-end developer and
went on to oversee the full life cycle of large-scale digital projects
for dozens of international and Fortune 500 brands. Her client
experience includes Toyota, HBO, BMW, Samsung, Nissan, Ralph Lauren,
ESPN, Panasonic, Arm & Hammer, Wendy’s, Pfizer, Citibank, and
Microsoft. She has over 10 years of digital pharmaceutical experience
and holds a Mini-Masters in user experience design from Rutgers
University. She is a frequent Guest Lecturer at NYU’s ITP, a graduate
program whose mission is to explore the imaginative use of
communications technologies.
ABOUT OUR HOST AND REFRESHMENTS SPONSOR
With
an equal focus on creativity and accountability, Draftfcb is committed
to producing brilliant ideas that change consumer behavior. As a
global, fully integrated marketing communications agency operating
against a single P&L, Draftfcb provides clients with highly
collaborative, channel-neutral thinking that delivers engagement and,
most importantly, action. With nearly 140 years of combined expertise,
Draftfcb has roots in both consumer advertising and behavioral,
data-driven direct marketing. The agency’s corporate leadership team
includes Howard Draft, executive chairman; Laurence Boschetto, CEO and
president; Jonathan Harries, vice chairman emeritus & executive
advisor, global creative; and Neil Miller, chief operating officer. The
Draftfcb network spans 150 offices in 90 countries and employs nearly
9,000 people. The agency is part of the Interpublic Group of Companies
(NYSE:IPG). For more information, visit www.draftfcb.com.
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Register Now: http://bit.ly/XUYrBH
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See you there,
IxDA New York local leaders