Current Research on Redundant Links

1 Feb 2007 - 8:05am
7 years ago
1 reply
490 reads
Leslie
2006

Has anyone seen fairly current research analyzing the trade-offs redundant
links (e.g., in-line links with text, as well as, the same links in lists
along the margins of a page)? I'm really looking for research instead of
recommendations from non-researchers.

The trade-off revolves around making it easier to FIND a link when it's
located in multiple places versus making it easier to OVERLOOK a link
surrounded by visual clutter (Hick-Hyman Law,
http://en.wikipedia.org/wiki/Hick's_law). What's the latest on how to best
used duplicated links.

I found some 2002 research from Wichita State University HCI lab,
http://psychology.wichita.edu/surl/usabilitynews/41/Link_position.htm, but
the results were not significant.

Comments

6 Feb 2007 - 12:03am
msweeny
2006

Hello All,

There are three reasons that I would recommend placing a link in the left
navigation and in the body text but only one of them is backed up by
academic research.

1) The concept of Navigational Blindness tells us that most people ignore
navigation unless their attention is specifically drawn to it through some
action like a change to contextual navigation for the specific directory.

The Page Paradigm; Hurst, Mark; Goodexperience.com
http://www.goodexperience.com/columns/04/0219.pp.html

Effective View Navigation; Furnas, George; School of Information, University
of Michigan;
http://www.google.com/url?sa=U&start=5&q=http://www.si.umich.edu/~furnas/Pap
ers/CHI97-EVN.2.pdf&e=7764

Navigation in Electronic Worlds; Jul, Susanne, Furnas, George; Navigation
1997 Workshop
http://www.si.umich.edu/~furnas/Papers/Nav97_Report.pdf

Transitional Volatility in Web Behavior; Danielson, David;
http://www.stanford.edu/~davidd/MastersThesis/

Transitional Volatility in Web Behavior; Danielson, David; IT & Society;
vol.1, issue 3, Winter 2003;
http://www.ITandSocity.org

2) From a search optimization perspective, the more references that you can
give a page the better. If the page that you are linking from is considered
an Authority page by the search engine, these links will elevate the
destination page in relevance ranking.

3) I am a "belt and suspenders" kinda person and believe that if the
reference is important enough, 2 links is hardly overkill.

Hope that this helps.

marianne
-----Original Message-----
From: discuss-bounces at lists.interactiondesigners.com
[mailto:discuss-bounces at lists.interactiondesigners.com] On Behalf Of Leslie
Sent: Thursday, February 01, 2007 5:05 AM
To: discuss at lists.interactiondesigners.com
Subject: [IxDA Discuss] Current Research on Redundant Links

Has anyone seen fairly current research analyzing the trade-offs redundant
links (e.g., in-line links with text, as well as, the same links in lists
along the margins of a page)? I'm really looking for research instead of
recommendations from non-researchers.

The trade-off revolves around making it easier to FIND a link when it's
located in multiple places versus making it easier to OVERLOOK a link
surrounded by visual clutter (Hick-Hyman Law,
http://en.wikipedia.org/wiki/Hick's_law). What's the latest on how to best
used duplicated links.

I found some 2002 research from Wichita State University HCI lab,
http://psychology.wichita.edu/surl/usabilitynews/41/Link_position.htm, but
the results were not significant.

________________________________________________________________
Welcome to the Interaction Design Association (IxDA)!
To post to this list ....... discuss at ixda.org
List Guidelines ............ http://listguide.ixda.org/
List Help .................. http://listhelp.ixda.org/
(Un)Subscription Options ... http://subscription-options.ixda.org/
Announcements List ......... http://subscribe-announce.ixda.org/
Questions .................. lists at ixda.org
Home ....................... http://ixda.org/
Resource Library ........... http://resources.ixda.org

Syndicate content Get the feed