NYC-UPA Wed. 3/7, Jared Spool special event: Usability Practitioner's Role
28 Feb 2007 - 11:12am
Suggestion from NYC-UPA:
RSVP early to ensure your place at our evening with usability legend Jared
Spool. We'll be at our usual location (Federation of Protestant Welfare
Agencies), on a special date: Wednesday, March 7.
TO RSVP: Reply to rsvp at nycupa.org
NYC Usability Professionals Association presents:
We Are Not Alone: The Usability Practitioner's Role in the Optimal Design
Speaker: Jared M. Spool, Founding Principal, User Interface Engineering
Sponsored by: Sachs Insights (http://www.sachsinsights.com)
How do you build a team to produce the best possible designs? In most
organizations, design is not a solo activity. Different individuals, each
with their own set of skills, come together to create an ideal user
experience. Yet, we know very little about how to form these groups, and,
more specifically, how to best do our jobs within them.
Date: Wednesday, March 7, 2007
Registration: 6:00pm (refreshments served)
Presentation: 6:30pm to 8:00pm (includes Q&A)
Networking: 8:00pm to 8:30pm
Dinner at a nearby restaurant: 8:30pm to whenever (participants pay for
their own dinner)
Location: Federation of Protestant Welfare Agencies, Laura Parsons Pratt
Conference Center, 281 Park Avenue South (at 22nd Street).
About the presentation:
By studying several dozen design teams, the UIE research team has spent the
last few years looking at how different compositions lead to the most
In this presentation, Jared will discuss the three approaches of design team
organization: Consulting, Review & Approve, and Educate & Administer. He'll
talk about the different approaches that teams take, where they succeed, and
where they run into trouble.
He'll also discuss the differences UIE has found between the approach of a
centralized user experience team and distributed approaches that put skilled
individuals within each of the development teams. He'll talk about the
issues of scaling design to meet the needs of the enterprise once its value
becomes realized and the pitfalls of specialization.
About the speaker:
Jared Spool has been working in the field of usability and design since
1978, before the term "usability" was ever associated with computers. In
1988, Jared founded User Interface Engineering www.uie.com. He has more
than 15 years of experience conducting usability evaluations on a variety of
products, and is an expert in low-fidelity prototyping techniques.
Jared spends his time working with the research teams at the company, helps
clients understand how to solve their design problems, explains to reporters
and industry analysts the current state of design, and is a top-rated
speaker at more than 20 conferences every year. He is also the conference
chair and keynote speaker at the annual User Interface Conference, is on the
faculty of the Tufts University Gordon Institute, and manages to squeeze in
a fair amount of writing time.
* * * * * * * * * * * * *
NYC-UPA members: $10 pre-registered, $15 not pre-registered
Non-members: $20 pre-registered, $25 not pre-registered (see below for
membership form so you can join at the meeting) Full-time students: $5
pre-registered, $10 not pre-registered (students please provide valid ID)
All fees payable, by cash or check only, at the door only.
RSVP: Reserve your space by sending an email to rsvp at nycupa.org with the
subject "NYC-UPA Event RSVP" (to pass our spam filters). Include your name,
your company name (if applicable), the event name and date in the body.
Please send the RSVP in plain text.
You will get an e-mail confirmation. If you have not received this
confirmation within 2 days, please register again to ensure your place at
NYC chapter members save $10 off the non-member price at every meeting.
Join at the registration table. The $10 discount applies immediately.
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If you plan to join:
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The NYC chapter of the Usability Professionals Association (UPA) seeks to
gather members of the marketing, design, technology and research communities
who share a common vision: creating websites, applications, and projects
that are compelling, intuitive and customer driven. By bringing together
professionals from different industries and disciplines and sharing our
collective experiences, the NYC UPA hopes to create a forum for learning and
professional growth in the New York City metropolitan (and tri-state) area.
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