PICNIC 07, Amsterdam

19 Aug 2007 - 7:35pm
536 reads
David Polinchock

Registration is now open for PICNIC 07 in Amsterdam this September. There's
a lot going on -- in fact, it covers a full week. The first event -
PICNIC¹06 - took place in September 2006, and brought more than 5.000 people
to Amsterdam.

I'll be there all week and doing a session on augmented reality on the 28th
and there's more then enough content to interest the IXDA world! If you're
going to attend, let me know and maybe we'll get an IXDA group together.

Go to http://tinyurl.com/24byme for additional highlights or
http://www.picnicnetwork.org to visit the web site directly.


It¹s PICNIC time again. Time to feel inspired. Time to make connections. And
time to play with everything that's out there. PICNIC'07 takes you outside
the average, feeds you fresh innovations and lets your creative mind off the

Around 60 scientists, businesspeople, authors and artists from all over the
world will give talks and presentations on groundbreaking new technologies,
trends, ideas and cross media. For instance, MIT¹s Neil Gershenfeld (US)
will lift the curtain on the coming revolution in computer-assisted home
product fabrication. Susan Kish (CH), Head of Network & Community Practice
of Xing talks about success factors of social networking. Dr. David
Weinberger (US), co-author of The Cluetrain Manifesto and author of Small
Pieces Loosely Joined, will give insight on how the Web is transforming
business and the world. Saatchi&Saatchi¹s Kevin Roberts and Richard Hytner
(UK) will reveal the keys to winning consumers¹ hearts: mystery, sensuality
and intimacy. David Silverman, director of ³The Simpsons² (US) will provide
a behind-the-scenes look at one of the most creative an technically-driven
areas of filmmaking.

David B. Polinchock, CXO
Chief Experience Officer
Brand Experience Lab
voice: 212-274-1882
cell: 973-583-6746
e-mail: david at brandexperiencelab.org
Web: http://brandexperiencelab.org/BEL.html
Blog: http://blog.brandexperiencelab.org/

An innovation think tank bringing the next generation of brand experience to

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