On the Fast Company site there is currently an article by Mak Dziersk regarding design thinking. I do not know Mark, but this article caught me off gaurd. He posits design thinking as a rather simple four step method.
"The methodology commonly referred to as design thinking is a proven and repeatable problem-solving protocol that any business or profession can employ to achieve extraordinary results."
I have alwasy thought of design thinking as a growing collections of methods. What is presented is a simple for step process for design. Just curious, is this how everyone else views design thinking?