I'm helping a friend who has a small business (total employees: 1, total
budget: $0 or maybe less) brainstorm ideas for a custom product configurator
for his website. Similar sites might allow you to see the clothes on a model
and change shirt colors, add various designs to a t-shirt, or customize your
new Mercedes colors, wheels, etc. He's curious to find out if this sort of
product configuration can be done well using Ajax/Web 2.0 technologies. He'd
like to avoid Flash if possible.