Adobe's CS multi-product highlighting

23 Sep 2008 - 10:07am
5 years ago
1 reply
433 reads
Scott Cobban
2007

It's my first time starting a discussion thread. I hope I get this right.

I was visiting Adobe's website just now, checking out the newly released
Creative Suite 4 offerings. On hovered over one of the Creative Suite names
- http://www.adobe.com/products/creativesuite - displaying the full list of
packages and the applications that they included. There are many Adobe
applications that belong to more than one Creative Suite, such as Photoshop,
Flash and Illustrator.

When you hover over the name of one of these overlapping products, every
instance of that product's name is highlighted. In other words, hovering
over Photoshop under Design Premium also highlights Photoshop under Web
Premium, Production Premium, and Master Collection.

I was pleasantly surprised by the behavior. I think tt's another great
example of putting in a little (hopefully!) extra time and care into a
feature that's non-invasive if you don't need it, but seemingly obvious and
brilliant if you do. I'm not sure if that came across well. In other
words, I like it. I think it's beautiful.

I'm willing to bet that this functionality/link treatment isn't new. I also
don't remember what Adobe's CS product listing technique was prior to this
version. For all I know it could've been the same. It's new to me.

What are your thoughts on that link highlighting treatment? What are some
other examples of interesting functionality that doesn't really get in the
way if you don't need it, but really helps if you do?

- Scott

Comments

23 Sep 2008 - 11:39am
Krystal Higgins
2008

Scott, thanks for pointing this out! These kinds of
easter-egg-funcitons can really help out the user in regards to
finding the solutions that will work for them. As a constant Adobe
upgrad-er, I really appreciate any extra steps Adobe takes to educate
me on the differences (and similarities) between their product suites.
I could argue that perhaps having so many different suites is in
itself frustrating and that they don't necessarily have to be so
segmented, but that would be more of a brand conversation.

One example of another informative "easter-egg"-type functionality
that adds to experience is the thumbnail previews of pages/links/etc.
The best example I can think of is in Acrobat Professional, where if
I drag the scrollbar, small previews of page content appear. I find
this more useful than having to dedicate a static column to page
thumbnails. I vaguely remember some web apps having this same
functionality for web links or pages within a site, but I'm blanking
on them at the moment.

Cheers!
Krystal R. Higgins

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