[EVENT] IxDA NYC - Thu July 16 - IDEO “Business Design Meets Interaction Design”

3 Jul 2009 - 11:00am
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DUANE BRAY, interaction designer and head of Digital Media for IDEO, and
RYAN JACOBY, who leads IDEO’s Business Design discipline, will co-lead a
discussion about the intersection of interaction and business design.
Drawing on examples from IDEO’s past work as well as inspirational stories
elsewhere in the world, the two will consider the question of how
interaction and business designers approach problems, how the relationship
between the two disciplines has changed, and how collaboration can lead to
rich user experiences and business solutions.


Thursday evening, July 16, 2009

6:00 - 7:00 Networking and refreshments
7:00 - 7:15 Welcome and announcements
7:15 - 8:30 Presentation and Q&A
8:30 - 9:30 More networking and refreshments

The event is free of charge and open to all interested parties.
Please note that pre-registration and photo ID at the door are required to
Registration will close at midnight Wednesday, July 15.

731 Lexington Avenue
New York, NY 10022
Map: http://tinyurl.com/6kovke
Subway: 4, 5, 6 to 59th Street station

Check out the Bloomberg online invitation for this event!

Duane Bray
As a partner at IDEO, Duane heads the firm’s global Digital Experiences
practice, with a focus on new media and entertainment. Duane joined IDEO in
1995 to lead and develop the discipline of interaction design, now one of
the firm’s most sought-after capabilities. With a background in
communication design and interaction design, his experience includes the
development of major software and hardware programs and the integration of
emerging technologies into human-centered products and services. To further
the increasing crossover between technology and lifestyle companies, Duane
explores the intersection of technology and people, revealing and elevating
the emotional connections that people forge with digital media. Duane holds
an MFA from the University of Florida and was given an Outstanding
Achievement Award as a prestigious alumnus.

Ryan Jacoby
Ryan, an associate partner, is passionate about applying design thinking to
business strategies for growth. Ryan helps lead IDEO’s design for business
efforts and coordinates knowledge sharing and tool development across all of
IDEO’s business factors practitioners. Although he has an MBA and an
engineering degree, Ryan is most proud of being referred to as the
“prototype graduate” from Stanford’s Hasso Plattner Institute of Design.
While at IDEO, Ryan has led or worked on an array of projects in such areas
as food and beverage, athletics and apparel, electronic gaming, financial
services, and telecommunications. At least one of these projects has had a
lasting effect—leading a running project has transformed Ryan into a runner.

Bloomberg is the leading global provider of financial data, news and
analytics. The BLOOMBERG PROFESSIONAL service and Bloomberg’s media services
provide real-time and archived financial and market data, pricing, trading,
news and communications tools in a single, integrated package to
corporations, news organizations, financial and legal professionals and
individuals around the world.

Bloomberg has the following open UX positions:

User Experience Specialist

Experienced Interaction Designer (10+ Years)

For more information please contact Stephanie Louis-Charles (
slouis3 at bloomberg.net) or Paul Krug (pkrug1 at bloomberg.net) in HR, Elaine
Kwong (ekwong2 at bloomberg.net) or Fahd Arshad (fahdarshad at bloomberg.net) in
UX, or introduce yourself at the event to learn more about these exciting

Registration will close at midnight Wednesday, July 15.

See you there!
The IxDA NYC local leaders

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