Traffic analysis tools?

29 Dec 2009 - 5:51am
4 years ago
4 replies
684 reads
Kordian Piotr Klecha
2008

I am looking for some traffic analysis systems/tools that should be
used in measuring usability. The main requirements are:

* standalone - no data can be send outside the company environment,

* wide spectrum of (easy readable) reporting: the-more-the-better.

Additionaly - some kind of support for interface-analysis (e.g.
possibility to compare metrics for two or three randomly displayed
versions of the same page) would be nice, as well as all these
candies like site overlay.

Any recommendations?

Comments

29 Dec 2009 - 12:56pm
Chad Jennings
2004

May not meet all of your requirements, but Google Analytics (https://www.google.com/analytics/provision/
) is free and provides a huge range of tools and reports on site usage
including click-maps and A/B/multi-variant testing.

Of course one cannot necessarily read much user intent from analytics
only, that's why I wouldn't necessarily call it 'measuring
usability'. It is good for testing hypothesis and locating areas for
greater qualitative research. For example, you can set up funnels and
track where users are exiting a workflow or which are your top
landing or exit pages (sometimes this can surprise you) and make sure
that maps to your assumptions about how users are using your site.

I was not involved in the setup of our analytics. I imagine this usage
data is stored in the google cloud (thus not meeting your first
requirement) but blurb is a stickler for security and privacy so we
wouldn't be using this unless it met those requirements.

best,
Chad

On Dec 29, 2009, at 2:51 AM, Kordian Piotr Klecha wrote:

I am looking for some traffic analysis systems/tools that should be
used in measuring usability. The main requirements are:

* standalone - no data can be send outside the company environment,

* wide spectrum of (easy readable) reporting: the-more-the-better.

Additionaly - some kind of support for interface-analysis (e.g.
possibility to compare metrics for two or three randomly displayed
versions of the same page) would be nice, as well as all these
candies like site overlay.

Any recommendations?
________________________________________________________________
Welcome to the Interaction Design Association (IxDA)!
To post to this list ....... discuss at ixda.org
Unsubscribe ................ http://www.ixda.org/unsubscribe
List Guidelines ............ http://www.ixda.org/guidelines
List Help .................. http://www.ixda.org/help

29 Dec 2009 - 1:19pm
Kordian Piotr Klecha
2008

Thanx, Chad. Google Analytics is great - but "no data send" is
indisputable requirement, so I am looking for GA-but-not-GA.

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=48118

29 Dec 2009 - 6:40pm
James Page
2008

>
> so I am looking for GA-but-not-GA.

So you are looking for Piwik <http://piwik.org/>.

James

2009/12/29 Kordian Piotr Klecha <kpklecha at gmail.com>

> Thanx, Chad. Google Analytics is great - but "no data send" is
> indisputable requirement, so I am looking for GA-but-not-GA.
>
>
> . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
> Posted from the new ixda.org
> http://www.ixda.org/discuss?post=48118
>
>
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> Unsubscribe ................ http://www.ixda.org/unsubscribe
> List Guidelines ............ http://www.ixda.org/guidelines
> List Help .................. http://www.ixda.org/help
>

30 Dec 2009 - 5:44am
Kordian Piotr Klecha
2008

Thanx, James! Looks like great tool, even if the best part is "what
will be Piwik 1.0?".

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=48118

Syndicate content Get the feed