UX in China

21 Jan 2010 - 7:25pm
4 years ago
7 replies
10193 reads
Dian
2010

Hi all,

Some of my friends are planing to start a small UX design company in
shanghai. Is there anyone know more about the market there?

e.g, which is the major city where is more active in UX stuff?
Which industry do they get projects from normally?
Is there any such local companies there?

Hope someone could provide more info. Thanks a lot.

Comments

22 Jan 2010 - 3:51am
Itamar Medeiros
2006

Hi, Dian! My name is Itamar Medeiros, User Experience Manager for Autodesk, and Local coordinator for IxDA in Shanghai!

The UX market in China is boiling hot now, just giving its sheer size and the potential for companies to create better products. That said, in some cities, the market is more aware of user experience, driven not only by the demand from foreign investors for world-quality products (great manufacturing hubs like Guangzhou, Shenzen, etc...), but also by local population have had more exposure to international brands with longer history of User Center Design as their product development methodology (several metropolitan cities like Shanghai, Beijing, etc...)

Regarding local companies, I'd say you should try to get hold of local design magazines, like "Art & Design" (http://www.artdesign.org.cn/), or "Surface"(http://www.artdesign.org.cn/surface/landingpage/index.asp).

Good luck,

{ Itamar Medeiros } IxDA Local Coordinator, Shanghai

The Interaction Design Association (IxDA) is a
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22 Jan 2010 - 4:57am
dszuc
2005

Hi Dian:

Cool!

We have been running a UX company in Hong Kong for the last 10
years now and be pleased to help.

Suggest there is UX activity in cities like Shanghai, Beijing and
Shenzhen as Itamar mentions.

This may also provide some perspective:

*
http://www.uxmatters.com/mt/archives/2009/08/user-friendly-2008-looking-backward-and-forward-in-china.php
(a post conference report)

*
http://www.upachina.org/userfriendly2009/en/index/index.aspx?MeetingID=1
(good place to meet with the UX community)

*
http://jeffparks.ca/index.php/show-notes/daniel-szuc-on-ux-in-china/
(a perspective)

* http://www.infodesign.com.au/uxpod (interview 34 as your scroll
down)

*
http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2010/01/14/apop011410.DTL

rgds,
Daniel Szuc - www.apogeehk.com

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22 Jan 2010 - 3:50am
Etienne Maujean
2009

Hi Dian,

The only company I know in China is an active member of the
international UX Alliance. This company is located in Beijin and
called User Experience. You can find more information here :
http://www.userexperience.cn/en/

I hope it could help your friend.

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22 Jan 2010 - 6:54am
gundam215
2010

Hi Dian and Guys%uFF0C

My name is Haoxiang Shen, a local Chinese, working on StateStreet
Technology Hangzhou. I'm an Information Architecture.

It's a great opportunity to attend to China. Daniel is right.
Beijing, Shanghai and Shenzhen is the most popular place of IT. There
are many people working on UX.

Furthermore, Hangzhou are also an amazing place. You know, the
company in Beijing and Shanghai employ designer from Tsinghua
University, Beijing University, Chinese University of Science and
Technology, Fudan University, Shanghai Transportation University and
Tongji University. The former 3 are in Beijing. the postern 3 are in
Shanghai.

But there is another topest school - Zhejiang University in Hangzhou.
Its Industrial Design Department is amazing. They get a lot of the top
design awards, as Reddot, IF, IDEA, every year. And this year they
also start to cooperate with MIT.

Every year these top students just can't find suitable job. Just
because there are not enough opportunity like Beijing and Shanghai. I
think they can do more. What's a pity!

And the cost in Hangzhou is Cheaper than Shanghai. The landscape is
awesome.

There are some great IT companies in Hangzhou, for example Alibaba,
StateStreet, Microstrategy, Netease and Ask.com. There are also very
many Newborn Company, a great of which are working on Online Game.

If you are interest in Hangzhou. You can contact with me. And I'm
also organizing a Non-Proft design association with my friend. It's
called Heroes Design Association: http://www.qiushid.com/

If you are coming to Hangzhou, I can make a workshop with the
students in Zhejiang University.

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22 Jan 2010 - 3:51am
Kevin Lau
2010

Hi,

As I know Shanghai and Beijing are more active in UX stuff in
China.Such as TANG (http://www.tangeducation.com/index.html) in
Shanghai and the UPAChina also in Shanghai.

As I know there is a growing number of the internet company build up
there own UX department.Such as Tencent(the QQ company),163.com and
so on.

TANG get the projects from the company who want to set up their own
UX department.They will educate them how to do.

Hope It gets help.

Welcome.

Kevin

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28 Jan 2010 - 8:48pm
Kevin Wong
2007

My colleague recently posted an in depth analysis about designing for
the Chinese market. It's a nice break down of 10 considerations and
1 caveat that will be a good primer for anyone interested, especially
new businesses.

http://www.artefactgroup.com/blog/2010/01/consumerism-in-the-wild-wild-east-what-to-know-about-designing-for-china/

One of the most interesting things that I've gathered from this
research is that the Chinese consumer population isn't looking to
"Westernize" per se, but instead they want to modernize their own
lifestyle while borrowing from Western conventions.

Anyways, I don't want to give away too much. Check it out!

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29 Jan 2010 - 12:32am
Jarod Tang
2007

I'm not sure I understand westernize or china style, if it's good, it'll be
accpeted without doubt. Like iPod or macbook, it's western style or not? but
they are well accepted in china IMHO.

BR
-- Jarod

> One of the most interesting things that I've gathered from this
> research is that the Chinese consumer population isn't looking to
> "Westernize" per se, but instead they want to modernize their own
> lifestyle while borrowing from Western conventions.
>
> Anyways, I don't want to give away too much. Check it out!
>
>
> . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
> Posted from the new ixda.org
> http://www.ixda.org/discuss?post=48539
>
>
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