As the principle of a London UK based interactive design company that is currently working with an organisation with significant interests both sides on the 'pond' it's not the similarities of interactive design between two countries but the differences that interests me. Whilst we both speak the same language the subtle differences between our two cultures means that any designer delivering to both audiences with a single site needs to really understand them. With a view to increasing our effectiveness in this area I'm looking to open a base in Washington DC and/or Boston to service our client and feel it would beneficial to do this in association with another organisation interested in the same issue.
I would be interested to hear form anyone based in either location and who has experience regarding the differing expectation (US vs. European) particularly with business to business audiences.
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