Fwd: Personas development - best practices

10 Apr 2006 - 4:59pm
458 reads
Oleh Kovalchuke

Yes, I was thinking about the very first iteration, before user
prototype assumptions are verified/validated with actual users.

Another small piece of relevant personality type trivia. In
'Persuasive Technology' Fogg referes to research in which submissive
personality types preferred submissively phrased computer messages and
dominant liked dominant messages.

I wonder if there is more research along these lines but for different
personality traits. For instance someone at Microsoft must have liked
Clippy (actually I knew a girl who did - curiously she looked and
behaved like one).

Oleh Kovalchuke

On 4/10/06, Robert Reimann <rmreimann at gmail.com> wrote:
> [Please voluntarily trim replies to include only relevant quoted material.]
> Oleh,
> I think the main issue in using this as a primary method of persona
> creation is that it doesn't really tell you anything about how someone
> will expect to use your product. Personas encapsulate sets of motivations
> and sets of usage patterns; personality types don't quite get there, and
> may be a bit too reductive to be able to easily apply to the design of a
> product.
> That said, this kind of information may be useful in fleshing out one's
> understanding of personas once they have been generated from field
> data... it's an interesting idea.
> Robert.
> On 4/6/06, Oleh Kovalchuke <tangospring at gmail.com> wrote:
> > Hello Robert,
> What do you think about using one of personality type classifications
> as a starting point in building persona? I like Kingdomality (
> http://tinyurl.com/qntn7 ) since it is simple enough to keep in my
> head and to apply on the spot even though it is not comprehensive.
> ...
> --
> Oleh Kovalchuke
> ________________________________________________________________

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