Re: [IxDA] What questions to ask for a persona interview?

16 Aug 2010 - 8:43pm
1070 reads
Moses Wolfenstein

If shadowing isn't viable (but since you already have an interview lined up) you might want to consider a cognitive interview approach as well. While the most formal implementations of this tradition rely on having the subject actually execute the task, you can still deploy it to good effect by focusing your protocol on the tasks they need to engage within the setting where they would use the app. It's basically the sort of approach that goes into building user stories, except developing an interview protocol to draw out real data to hang your narrative on. The sort of questions Jeff listed are definitely the types of items you'd want to include in your protocol.


Moses Wolfenstein, Ph.D.
Games and Learning Researcher
University of Wisconsin, Madison

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