[Event] IxDA New York: Innovation Made Physical: Bodystorming with Dennis Schleicher, Sat. Oct. 16th
20 Sep 2010 - 8:51pm
Innovation Made Physical:
Bodystorming with Dennis Schleicher
IxDA NYC is pleased to present two bodystorming workshops with Dennis
Schleicher. Bodystorming is a participatory method for demonstrating or
developing ideas in a physical setting. This method offers a new way
to uncover richer, more textured insights about a problem space that
were unlikely to be discovered using standard brainstorming techniques.
Team members will explore ideas and interactions physically, using props
such as maps or photos to give a sense of place.
a process that goes beyond brainstorming by giving an idea a physical
form and acting it out in different contexts. The process is designed to
uncover how the relationships between people, locations and things
affect ideas in ways that written scenarios cannot. It enables rapid
iteration of ideas and relationships through a dynamic process of acting
and evaluating. The process reveals how people interact with services,
products and each other on a physical, emotional and intuitive level.
You can learn more about bodystorming at Dennis' website or his blog.
Register Now:http://ixda-nyc-oct16.eventbrite.com WHY BODYSTORM? We
are becoming overwhelmed by the mass of design research data we now
have access to. We as experience designers need to return to core
design principles by having better empathy with the users in the context
of their everyday lives. We do this by rapidly re-framing the problem
in succession over the course of just a few seconds. By creating and
“performing” a vision of the future that requires no sophisticated
technologies other than people’s bodies to explain, clients or patrons
need only “watch” and be entertained to understand.
is an innovation tool that helps to create stories or themes out of the
things we observe around us- the things we perceive- and translate this
knowledge into rapid communication and generation of ideas around an
envisioned scenario. It is also a way to allow people to be people, by
working together in tight Generate- Do- Learn cycles to engage one
another in simulating experiences and processes by designing them
through joint acting and improve AGENDA Introduction to the history and concepts of bodystorming - 30 minutes Getting into the right stance - 30 minutes Participate in and present a bodystorm - 60 minutes LEARNING OBJECTIVES Participants will: - Learn the theory and methods behind bodystorming - Experience a bodystorm and be able to talk about it - Receive guidance on how to do improve their bodystorming technique
WHO SHOULD ATTEND This
event is intended for anyone interested in exploring new creative
techniques for developing better ideas and better solutions, especially
in group/team scenarios. Come explore with us! ATTIRE Wear comfortable clothing, and if you don't like sitting on the ground, be sure to bring a chair or blanket. WHEN Saturday, October 16th 2010
Workshop 1 - 10am - 12pm Workshop 2 - 1:30pm - 3:30pm Note: There is no difference between the two workshops; just pick the session that's best for your schedule. WHERE Central Park - Pinetum Picnic area (next to the Arthur Ross Pinetum Playground )
the case of horrible weather, workshops will be moved to the Miami Ad
School in Brooklyn. Workshop times will remain the same. We will make a
bad weather call by Friday afternoon and notify you. PRICE $15.00 per workshop
Each workshop is limited to 30 people.
slots are limited, so you must have a ticket to attend. Please
only RSVP if you know you can attend.
Cancellations: Please email us (firstname.lastname@example.org)
as soon as you know you cannot use your ticket. We'll release your seat
for one of your fellow practitioners and generate good IxD karma for
Dennis Schleicher is Director, User Experience
Architecture at Sears Holdings in Chicago where he builds the teams that
build the online brands for Sears Holdings Corporation, mainly Sears.com and Kmart.com. He has worked
with American Public University Systems, Ford, Chrysler, General Motors,
United States Air Force, Microsoft, Comcast, Dominos, White Castle,
Bosch, and Numara.
Dennis uses his background in business and
industrial anthropology to design interactive products to support the
way people communicate and interact in their everyday and working lives.
He is actively involved with the Information Architecture Institute,
the ASIST Special Interest Group of Information Architecture, Overlap,
and the Interaction
Design Association (IxDA). ABOUT
mission is to improve the human condition by advancing the discipline
of Interaction Design. To do this, we foster a community of people that
choose to come together to support this intention. IxDA relies on
individual initiative, contribution, sharing and self-organization as
the primary means for us to achieve our goals. IxDA comprises over
10,000 members, and many meet at events like this one in over 80
locations worldwide. If you or your friends are based in the suburbs or
further from New York, you can find contact information for other local
groups on the ixda.org