Jonathan Rez: Designing the Mobile Wallet Experience

5 Apr 2012 - 1:22pm
913 reads
benfu
2012

By the end of 2011 more than 50M NFC enabled mobile devices are expected to be sold world-wide. Initially these will be used for contactless payments, transport ticketing and retail loyalty programs and vouchers, replacing physical plastic cards and paper coupons. Long term, mobile wallets will potentially store identity information. Seren is currently in the process of designing the mobile wallet experience for one of the world's leading global mobile network operator. Some of the interesting questions we are currently facing are based around users’ mental models, perceptions and expectation and the collision between real-world and virtual wallets.

During this session I intend to share some of the unique challenges we have had to tackle along the way. I plan to look at high level user-experience paradigms as well as specific interactions patterns and how they support relevant use-cases and the complex technological challenges.

 

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