My client contact, several of my contacts employees, and the founder of the
company have indicated a strong belief that, based on user surveys they have
conducted, their site is "pretty darn good".
Part of the process I am working to implement will include user testing during
the design phase. Does anyone have good counter points to why user surveys
should be taken with a grain of salt and not considered the
"end-all-be-all" judgment of a website.
We're psyched to be working with Core77 on a design competition that
is about taking our Reading Ahead project (user research findings
about the reading experience and associated opportunities - http://www.portigal.com/series/reading-ahead ) into developing
concepts for possible future products, services, and more. I think
it's really important for our fields to have artifacts, examples,
Greetings, IxDA! Join us on November 7th for User Research Friday, a
half-day conference in San Francisco on advanced UX research topics.
Speakers include Dan Saffer (author, "Designing the User Experience"), Indi
Young (author, "Mental Models: Aligning User Strategy with Business"), Maya
Duiker (Senior Product Manager, Autodesk), Steve Portigal (Portigal
Consulting), and Nate Bolt (Bolt|Peters User Experience).