What rules should one follow while designing e-commerce websites for
the mobile? I understand that usability on mobile is extremely
primitive and very difficult. In such a case what are the usability
rules and GUI guidelines one needs to adhere to?
As far as I know that using assisted technologies (Javascript, AJAX,
jQuery, Flash, Flex, etc) would make the experience even more
cumbersome and confusing only because the Mobile has not evolved.
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