When major customers walk into a Circuit City location, CIO Mike Jones
wants to whisper customized sales pitches into their earsliterally.
Jones's scenario is simple: As customers walk into the store, they receive
a very light wireless headset. As they walk through the store, the device
uses sensors to learn where the customer is. When the customer stops in a
certain area, the headset can explain items, present audio from a TV
demonstration and potentially even connect the customer live with a
centralized sales assistant.