The customer experience for a retail banking or credit card consumer may have never been as bad as it now. The government did what it could to help an industry that basically imploded, intervening particularly on behalf of consumers to protect their rights. But by the time the dust settled, people’s faith in their banks, credit card companies, and lenders had been severely –and in many cases, irreparably– damaged. This unfortunately comes at a time when people need more help than ever with managing their finances and staying out of debt.
User First provides monthly education sessions on eye tracking and web analytics, minus the sales pitch. Workshop leader and UX advocate Leslie Chacon, founder of User First, will begin by explaining the technology of the equipment and methods of design, followed by the metrics and data that is delivered, plus a live demo with 1-2 volunteers from the audience.
A note from NYC UPA President Gloria Petron:
Leslie has assured me that neither she nor her colleagues wear lab coats, and that there are no electrodes involved at any time.
Low-fidelity, high-fidelity -- how can we get more specific? Chris Connors presents a set of five dimensions, along which prototypes can be planned and characterized. With an understanding of these dimensions and how to dial them in, IxD and HCI practitioners can direct scarce prototyping resources to yield specific, successful results. Mark your calendar for this talk and audience activity with Chris Connors, who has developed Mars mission planning tools at the NASA Ames HCI Group, and desktop and iPad applications at Apple.
Join us for a discussion of eye tracking technology: what it is, what
it's used for, how to do it, when to do it, and pros and cons of eye
tracking vs. other techniques. The evening will include a demo of
commonly used eye tracking hardware, explanations of the technology,
case studies, and much more -- as well as all the mingling with other
local professionals that you expect from an LA UPA event.
Just a friendly reminder that the UX Lx: User Experience Lisbon lightning talk submissions end on 15 December 2010. So, if you're holding onto great research findings or itching to share your groundbreaking ideas before an international audience of your peers, now is your chance:
I'd love to see a lot of submissions coming from you guys!
Tomorrow night, Thursday November 18th, Schematic (where I work) is hosting a symposium together with the Art Center College of Design in Pasadena, focused on the intersections between marketing and product design that agencies, designers and brands are encountering more and more these days. Along with myself, the symposium will feature Russ Meyer, Landor's CSO, and Holger Hampf, BMW Group DesignworkUSA's Director of Product Design.
Right Time, Right Place: Applying the discipline of design to the emerging problems facing societyJon KolkoAssociate Creative Director at frog design, and the Founder and Director of Austin Center for Design &nb
Although you're a member of the LA-UX Meetup, you may not be a member of
LA UPA, and therefore you may be sadly unaware that World Usability Day
event is tomorrow.
We have plenty of room for more RSVPs, so please come! All the
information is at our Meetup site: http://www.meetup.com/LA-UPA/
There may not be any events in Pittsburgh to commemorate this year's World Usability Day on Thursday, November 11, but there are plenty of events online. Be sure to check out http://www.worldusabilityday.org/events/2010/online-only for online activities that focus on this year's theme, communication.
Be sure to also take advantage of these special offers featuring usability tools: