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Don’t track my life: People’s attitudes toward privacy and data collection

5 Mar 2022

—

15min.

Jessica Outlaw

We conducted a 1,010 person survey of U.S. participants to assess consumer knowledge about privacy and data collection in current and emerging tech. The research captured discomfort and examples of how some existing data practices feel like privacy violations. Some respondents distrust data defaults and desire a higher standard of privacy protections. And almost all respondents have adopted at least one privacy service. Come learn more about people’s attitudes and motivations for privacy, and what product creators need to know about consent.

Credits

Music: Soundstripe Inc.
Track: Stardust
Artist: Cody Martin
Writer: Cody Kurtz Martin
Publisher: BOSS SOUNDSTRIPE PRODUCTIONS

Video production: EVERYWOW

–––––––––––

Jessica Outlaw

Jessica Outlaw is a behavioral scientist and the founder of The Extended Mind. She creates decision tools to advance social and behavioral science into emerging technologies. She focuses on virtual and augmented reality because of their potential to give people new experiences of understanding data, co-locating across distance, and how embodiment can influence decision-making. She is the author of a book on cognitive biases in product development and another on decision-making. She is the creator of the online course the Tech Ethics Toolkit offered in spring every year.

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Interaction 22

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