Líder de innovación en Unibanco Itaú, además se desempeña como Coordinadora Académica y Profesora de Design Thinking and Innovation en ESPM. Posee una amplia experiencia profesional en empresas como Unilever, Coca-Cola, Procter&Gamble, Kraft Foods, Sara Lee, entre otros.
Keynote: Beyond post its: how innovation really happen
In a complex, fast changing and unpredictable world, the companies’ need for innovation is intense. The strategy demands more than applying design thinking methods or agile process, it requires a deep transformation of the culture, work environment, leadership, systems and platforms. The session will explore how to foster innovation while maintaining security, profitability and the most important: great user experiences.
